Millions of empty fridges

There is a commercial on TV - it says that: "an empty fridge is a reality for millions of Canadians during this crisis."

The company that paid to play that commercial tells us that they would help overcome that grave situation by donating $1 million.

Suitable for the company, especially if they were able to donate this money.

However, I don't understand where this number "millions" is coming from.

If you were an alien, or if you lived anywhere in the world, you might be wondering what living conditions in this G7 country are. You might ask a question: "How many (million) people have an empty fridge in this particular country?" Perhaps, your common sense would kick in. You'd be asking, and wondering, how is it possible that there are millions of people with an empty fridge in a country that is so exceptionally wealthy (by being in the G7 exclusive club)?

Perhaps, it is better to ask, should anyone use critical thinking to ask what is going on here?

I am wondering what the purpose of this commercial is.

(To repeat, they are donating $1 million, and that is great, big thanks to them).

The answer(s) to the above questions might be, "the fridges have been emptied by a health crisis." "Covid-19 emptied the fridges". "There are millions of empty fridges in this country because there has been a health crisis since March 15th, 2020".

In just 2 months, millions of people emptied their fridges and haven't been able to replenish them ever since.

How is it possible that in just 2 short months, so many empty fridges appear in one of the world's wealthiest countries?

Is it allowed to ask this question?

Please forgive me for asking it, and forgive me for applying critical thinking.

With all "wealth," no person in this country should have an empty fridge.

(I wish I knew the answer, and I wish I knew how to help reduce it).